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In this article, I looked at the concept of people’s feelings and how businesses use good and bad feeling to make profits in the marketplace. Feeling is one of the core elements that we [...]

When was the last time that you made a decision to work on your professional or personal development? You might want to build your body, learn to play the piano, speak a new language, or even [...]

Customer expectations is a very important concept in relation to creating a successful customer experience. Have you ever seen the upset faces of your customers when they start using your service [...]

In this article, I want to look at the relationship between customers’ and employees’ requirements and experiences that your business should provide for them. It is very important as it has a big [...]

Having satisfied customers and employees are essential to successfully running any business, especially when you run a service-based business. Customers bring you money and enable your business [...]

In the previous article, I wrote about the importance of business value and why you as a business owner or a top decision maker should take it seriously. Now the question is, how can you increase [...]

When you are in the world of running a business, you should consider different business aspects. One important business consideration is that you should focus on increasing the value of your [...]

In the previous article, I wrote about one of the common challenges that most businesses are faced with. Most business owners struggle with getting more clients and thriving their businesses. [...]

Most new and small service-based entrepreneurs spend more time working IN their businesses than ON it. They struggle with the many different challenges and getting the desired results. And [...]

Last week, one of my clients asked me a question about the meaning of analysing the customer requirements. I explained to him that the client’s requirements analysis is one of the important [...]